  *, *::before, *::after { box-sizing: border-box; margin: 0; padding: 0; }

  :root {
    --navy:    #0a0a3e;
    --deep:    #0d0d55;
    --purple:  #1a1a7e;
    --pink:    #c84b9e;
    --pink-lt: #e060b8;
    --lilac:   #9b6bb5;
    --white:   #ffffff;
    --gray:    #b0b8d0;
    --gray-lt: #e8eaf2;
    --card-bg: rgba(255,255,255,0.04);
    --border:  rgba(200,75,158,0.25);
  }

  html { scroll-behavior: smooth; }

  body {
    font-family: 'Inter', sans-serif;
    background: var(--navy);
    color: var(--white);
    overflow-x: hidden;
  }

  /* ── NAV ── */
  nav {
    position: fixed; top: 0; left: 0; width: 100%; z-index: 100;
    display: flex; align-items: center; justify-content: space-between;
    padding: 14px 5%;
    background: rgba(10,10,62,0.85);
    backdrop-filter: blur(14px);
    border-bottom: 1px solid var(--border);
  }
  nav img { height: 64px; }
  .nav-links { display: flex; gap: 32px; list-style: none; }
  .nav-links a { color: var(--gray); text-decoration: none; font-size: 14px; font-weight: 500; transition: color .2s; }
  .nav-links a:hover { color: var(--pink); }
  .nav-cta {
    background: linear-gradient(135deg, var(--pink), var(--lilac));
    color: #fff; border: none; padding: 10px 22px;
    border-radius: 8px; font-size: 14px; font-weight: 600;
    cursor: pointer; text-decoration: none; transition: opacity .2s;
  }
  .nav-cta:hover { opacity: .85; }

  /* ── HERO ── */
  .hero {
    min-height: 100vh;
    display: flex; align-items: center;
    position: relative; overflow: hidden;
    padding: 120px 5% 80px;
  }
  .hero-bg {
    position: absolute; inset: 0;
    background: linear-gradient(135deg, #0a0a3e 0%, #12124a 40%, #1a0a3e 100%);
  }
  .hero-glow {
    position: absolute;
    width: 700px; height: 700px;
    background: radial-gradient(circle, rgba(200,75,158,.25) 0%, transparent 70%);
    top: -100px; right: -100px; pointer-events: none;
  }
  .hero-glow2 {
    position: absolute;
    width: 500px; height: 500px;
    background: radial-gradient(circle, rgba(155,107,181,.18) 0%, transparent 70%);
    bottom: -80px; left: 10%; pointer-events: none;
  }
  .hero-content {
    position: relative; z-index: 2;
    max-width: 680px;
  }
  .hero-badge {
    display: inline-flex; align-items: center; gap: 8px;
    background: rgba(200,75,158,.15);
    border: 1px solid var(--border);
    border-radius: 50px; padding: 6px 16px;
    font-size: 13px; color: var(--pink-lt);
    font-weight: 500; margin-bottom: 28px;
  }
  .hero-badge span { width: 7px; height: 7px; background: var(--pink); border-radius: 50%; animation: pulse 2s infinite; }
  @keyframes pulse { 0%,100% { opacity:1; } 50% { opacity:.3; } }
  .hero h1 {
    font-family: 'Space Grotesk', sans-serif;
    font-size: clamp(2.4rem, 5vw, 3.8rem);
    font-weight: 700; line-height: 1.12;
    margin-bottom: 22px;
  }
  .hero h1 em {
    font-style: normal;
    background: linear-gradient(135deg, var(--pink), var(--lilac));
    -webkit-background-clip: text; -webkit-text-fill-color: transparent;
  }
  .hero p {
    font-size: 1.1rem; color: var(--gray);
    line-height: 1.7; margin-bottom: 38px; max-width: 540px;
  }
  .hero-btns { display: flex; gap: 16px; flex-wrap: wrap; }
  .btn-primary {
    background: linear-gradient(135deg, var(--pink), var(--lilac));
    color: #fff; padding: 14px 32px; border-radius: 10px;
    font-weight: 700; font-size: 15px; text-decoration: none;
    transition: transform .2s, box-shadow .2s;
    box-shadow: 0 6px 28px rgba(200,75,158,.35);
  }
  .btn-primary:hover { transform: translateY(-2px); box-shadow: 0 10px 36px rgba(200,75,158,.5); }
  .btn-outline {
    border: 1.5px solid var(--border); color: var(--white);
    padding: 14px 32px; border-radius: 10px;
    font-weight: 600; font-size: 15px; text-decoration: none;
    transition: border-color .2s, background .2s;
  }
  .btn-outline:hover { border-color: var(--pink); background: rgba(200,75,158,.08); }

  /* HERO IMAGE */
  .hero-img-wrap {
    position: absolute; right: 5%; top: 50%;
    transform: translateY(-50%);
    width: 42%; max-width: 580px;
    border-radius: 20px; overflow: hidden;
    box-shadow: 0 30px 80px rgba(0,0,0,.5);
    border: 1px solid var(--border);
    z-index: 2;
  }
  .hero-img-wrap img { width: 100%; height: 100%; object-fit: cover; display: block; }
  .hero-img-placeholder {
    width: 100%; aspect-ratio: 16/10;
    background: linear-gradient(135deg, #12124a, #1e1060);
    display: flex; flex-direction: column; align-items: center; justify-content: center;
    gap: 12px; color: var(--gray); font-size: 14px; text-align: center; padding: 20px;
  }
  .hero-img-placeholder .img-icon { font-size: 48px; opacity: .4; }
  .hero-img-placeholder .img-ref { font-size: 12px; color: var(--pink-lt); opacity: .7; }

  /* PRESENCIA */
  .presencia {
    background: linear-gradient(90deg, rgba(200,75,158,.12), rgba(155,107,181,.12));
    border-top: 1px solid var(--border); border-bottom: 1px solid var(--border);
    padding: 20px 5%; display: flex; align-items: center; gap: 32px; flex-wrap: wrap;
  }
  .presencia-label { font-size: 12px; color: var(--pink); font-weight: 700; letter-spacing: .12em; text-transform: uppercase; white-space: nowrap; }
  .presencia-cities { display: flex; gap: 8px; flex-wrap: wrap; }
  .city-tag {
    background: rgba(255,255,255,.06); border: 1px solid rgba(255,255,255,.1);
    padding: 5px 14px; border-radius: 20px; font-size: 13px; color: var(--gray-lt);
    font-weight: 500;
  }
  .city-tag.central { border-color: var(--pink); color: var(--pink-lt); }

  /* SECTIONS SHARED */
  section { padding: 90px 5%; }
  .section-eyebrow {
    font-size: 12px; font-weight: 700; letter-spacing: .14em;
    text-transform: uppercase; color: var(--pink); margin-bottom: 14px;
  }
  .section-title {
    font-family: 'Space Grotesk', sans-serif;
    font-size: clamp(1.8rem, 3.5vw, 2.8rem);
    font-weight: 700; line-height: 1.2; margin-bottom: 16px;
  }
  .section-sub { color: var(--gray); font-size: 1.05rem; line-height: 1.7; max-width: 580px; }

  /* ── SERVICIOS ── */
  #servicios { background: linear-gradient(180deg, #0a0a3e 0%, #0d0a45 100%); }
  .services-header { text-align: center; margin-bottom: 60px; }
  .services-header .section-sub { margin: 0 auto; }

  .services-grid {
    display: grid;
    grid-template-columns: repeat(2, 1fr);
    gap: 24px;
    max-width: 1100px; margin: 0 auto;
  }

  .service-card {
    background: var(--card-bg);
    border: 1px solid var(--border);
    border-radius: 18px; padding: 36px 32px;
    position: relative; overflow: hidden;
    transition: transform .25s, border-color .25s, box-shadow .25s;
    display: flex; flex-direction: column; gap: 0;
  }
  .service-card:hover {
    transform: translateY(-5px);
    border-color: var(--pink);
    box-shadow: 0 16px 48px rgba(200,75,158,.2);
  }
  .service-card.featured {
    grid-column: 1 / -1;
    flex-direction: row; gap: 48px; align-items: center;
    background: linear-gradient(135deg, rgba(200,75,158,.1), rgba(155,107,181,.08));
    border-color: rgba(200,75,158,.4);
  }
  .service-card::before {
    content: ''; position: absolute;
    top: 0; left: 0; right: 0; height: 3px;
    background: linear-gradient(90deg, var(--pink), var(--lilac));
    opacity: 0; transition: opacity .25s;
  }
  .service-card:hover::before, .service-card.featured::before { opacity: 1; }

  .service-num {
    font-size: 11px; font-weight: 700; letter-spacing: .12em;
    color: var(--pink); text-transform: uppercase; margin-bottom: 18px;
  }
  .service-icon {
    font-size: 40px; margin-bottom: 16px; display: block;
  }
  .service-card.featured .service-icon { font-size: 56px; margin-bottom: 0; }

  .service-card h3 {
    font-family: 'Space Grotesk', sans-serif;
    font-size: 1.35rem; font-weight: 700; margin-bottom: 12px;
  }
  .service-card.featured h3 { font-size: 1.7rem; }
  .service-card p { color: var(--gray); font-size: .95rem; line-height: 1.7; flex: 1; }

  /* service image placeholder */
  .service-img {
    width: 100%; border-radius: 12px; overflow: hidden;
    margin-top: 22px;
    aspect-ratio: 16/8;
    background: linear-gradient(135deg, #12124a, #1e1060);
    display: flex; flex-direction: column; align-items: center; justify-content: center;
    gap: 8px; border: 1px solid rgba(255,255,255,.06);
  }
  .service-img img {
    width: 100%; height: 100%;
    object-fit: cover;
    object-position: center;
    display: block;
    border-radius: 12px;
  }
  .service-card.featured .service-img {
    width: 340px; min-width: 260px; flex-shrink: 0; margin-top: 0; aspect-ratio: 4/3;
  }
  .service-img .si-icon { font-size: 32px; opacity: .35; }
  .service-img .si-ref { font-size: 11px; color: var(--pink-lt); opacity: .6; text-align: center; padding: 0 12px; }
  .service-tag {
    display: inline-block; margin-top: 18px;
    background: rgba(200,75,158,.15);
    border: 1px solid var(--border); border-radius: 6px;
    padding: 4px 12px; font-size: 12px; color: var(--pink-lt); font-weight: 600;
  }

  /* ── POR QUÉ CRESER ── */
  #porque { background: #080830; }
  .porque-wrap {
    display: grid; grid-template-columns: 1fr 1fr; gap: 64px; align-items: center;
    max-width: 1100px; margin: 0 auto;
  }
  .porque-img {
    border-radius: 18px; overflow: hidden;
    border: 1px solid var(--border);
    box-shadow: 0 20px 60px rgba(0,0,0,.4);
    aspect-ratio: 4/3;
    background: linear-gradient(135deg, #12124a, #1e1060);
    display: flex; flex-direction: column; align-items: center; justify-content: center;
    gap: 10px;
  }
  .porque-img img {
    width: 100%; height: 100%;
    object-fit: cover;
    object-position: center;
    display: block;
  }

  .differentiators { display: flex; flex-direction: column; gap: 22px; margin-top: 36px; }
  .diff-item { display: flex; gap: 16px; align-items: flex-start; }
  .diff-icon {
    width: 44px; height: 44px; border-radius: 10px; flex-shrink: 0;
    background: linear-gradient(135deg, rgba(200,75,158,.2), rgba(155,107,181,.15));
    border: 1px solid var(--border);
    display: flex; align-items: center; justify-content: center; font-size: 20px;
  }
  .diff-text h4 { font-size: .95rem; font-weight: 700; margin-bottom: 4px; }
  .diff-text p { font-size: .88rem; color: var(--gray); line-height: 1.6; }

  /* ── SEGMENTOS ── */
  #segmentos {
    background: linear-gradient(135deg, #0d0d55, #150a3e);
    text-align: center;
  }
  .seg-grid {
    display: grid; grid-template-columns: 1fr 1fr;
    gap: 28px; max-width: 760px; margin: 48px auto 0;
  }
  .seg-card {
    background: var(--card-bg); border: 1px solid var(--border);
    border-radius: 18px; padding: 42px 32px;
    transition: transform .25s, border-color .25s;
  }
  .seg-card:hover { transform: translateY(-4px); border-color: var(--pink); }
  .seg-card .seg-icon { font-size: 48px; margin-bottom: 16px; display: block; }
  .seg-card h3 { font-family: 'Space Grotesk', sans-serif; font-size: 1.3rem; font-weight: 700; margin-bottom: 10px; }
  .seg-card p { color: var(--gray); font-size: .93rem; line-height: 1.6; }

  /* ── CLIENTES ── */
  #clientes { background: #080830; padding: 70px 0; }
  .clientes-header { text-align: center; margin-bottom: 44px; padding: 0 5%; }
  .carousel-track-wrap {
    overflow: hidden; width: 100%;
    border-top: 1px solid var(--border); border-bottom: 1px solid var(--border);
    background: rgba(255,255,255,.02); padding: 28px 0;
  }
  .carousel-track {
    display: flex; gap: 56px; align-items: center;
    width: max-content; animation: marquee 22s linear infinite;
  }
  .carousel-track:hover { animation-play-state: paused; }
  @keyframes marquee {
    from { transform: translateX(0); }
    to { transform: translateX(-50%); }
  }
  .client-logo {
    display: flex; align-items: center; justify-content: center;
    padding: 10px 24px;
    border: 1px solid rgba(255,255,255,.08);
    border-radius: 10px;
    background: rgba(255,255,255,.03);
    transition: border-color .2s, background .2s, transform .2s;
    flex-shrink: 0;
  }
  .client-logo:hover {
    border-color: var(--border);
    background: rgba(255,255,255,.07);
    transform: scale(1.04);
  }
  .client-logo img {
    height: 44px; width: auto;
    max-width: 140px;
    object-fit: contain;
    filter: grayscale(100%) brightness(1.8);
    opacity: .6;
    transition: filter .2s, opacity .2s;
  }
  .client-logo:hover img {
    filter: grayscale(0%) brightness(1);
    opacity: 1;
  }

  /* ── CONTACTO ── */
  #contacto { background: linear-gradient(135deg, #0a0a3e, #150a3e); }
  .contact-wrap {
    display: grid; grid-template-columns: 1fr 1fr; gap: 60px;
    max-width: 1000px; margin: 0 auto; align-items: start;
  }
  .contact-info { display: flex; flex-direction: column; gap: 24px; margin-top: 32px; }
  .contact-item { display: flex; gap: 14px; align-items: flex-start; }
  .c-icon {
    width: 42px; height: 42px; border-radius: 10px; flex-shrink: 0;
    background: linear-gradient(135deg, rgba(200,75,158,.2), rgba(155,107,181,.15));
    border: 1px solid var(--border);
    display: flex; align-items: center; justify-content: center; font-size: 18px;
  }
  .c-text span { display: block; font-size: 11px; color: var(--pink); font-weight: 700; letter-spacing: .1em; text-transform: uppercase; margin-bottom: 3px; }
  .c-text p { font-size: .93rem; color: var(--gray-lt); line-height: 1.5; }

  .contact-form { display: flex; flex-direction: column; gap: 16px; }
  .form-row { display: grid; grid-template-columns: 1fr 1fr; gap: 14px; }
  .contact-form input, .contact-form select, .contact-form textarea {
    background: rgba(255,255,255,.05); border: 1px solid rgba(255,255,255,.12);
    border-radius: 10px; padding: 13px 16px;
    color: var(--white); font-size: 14px; font-family: 'Inter', sans-serif;
    transition: border-color .2s; width: 100%; outline: none;
  }
  .contact-form input::placeholder, .contact-form textarea::placeholder { color: var(--gray); }
  .contact-form input:focus, .contact-form select:focus, .contact-form textarea:focus {
    border-color: var(--pink);
  }
  .contact-form select option { background: #0d0d55; }
  .contact-form textarea { resize: vertical; min-height: 110px; }
  .form-title { font-family: 'Space Grotesk', sans-serif; font-size: 1.3rem; font-weight: 700; margin-bottom: 4px; }
  .form-sub { font-size: .88rem; color: var(--gray); margin-bottom: 12px; }

  /* ── FOOTER ── */
  footer {
    background: #050520;
    border-top: 1px solid var(--border);
    padding: 36px 5%;
    display: flex; align-items: center; justify-content: space-between; flex-wrap: wrap; gap: 16px;
  }
  footer img { height: 36px; }
  footer p { font-size: 13px; color: var(--gray); }
  .footer-right { font-size: 13px; color: var(--gray); }

  /* RESPONSIVE */
  @media (max-width: 900px) {
    .hero-img-wrap { display: none; }
    .services-grid { grid-template-columns: 1fr; }
    .service-card.featured { flex-direction: column; }
    .service-card.featured .service-img { width: 100%; aspect-ratio: 16/8; }
    .porque-wrap { grid-template-columns: 1fr; }
    .seg-grid { grid-template-columns: 1fr; max-width: 400px; }
    .contact-wrap { grid-template-columns: 1fr; }
    .nav-links { display: none; }
    .form-row { grid-template-columns: 1fr; }
  }
